Glitter Cuts Testing Costs with Large-Area Analytics
Glitter operates a fleet of 160 physical locations across the Nordic countries. To capture greater value from these stores, the company needed reliable in-store KPIs to manage costs and boost performance.
The Glitter case study provides a close look at how a new generation of people flow management sensors from Xovis helped the company:
Accurately measure customer journeys using privacy-compliant data
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Aggregated and verifiable data improves performance in self-service areas
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Achieve full in-store coverage in a more cost-efficient way
We knew that the objective data from our stores could help shorten testing and boost engagement. The PF from Xovis helped us strengthen and expand our approach to data-based decision making, which is easier with reliable KPIs from the Viametrics solution.
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